it Luggage Wins "Most Trusted Luggage Brand" in the 2025 Newsweek/

BrandSpark Most Trusted Awards

it Luggage is proud to announce that we have been named the "Most Trusted Luggage Brand" in the 2025 Newsweek/BrandSpark Most Trusted Awards.

This prestigious recognition, voted 100% by UK shoppers, highlights our unwavering commitment to delivering high-quality, reliable, and innovative luggage that consumers trust.

The annual Newsweek/BrandSpark Most Trusted Awards are based on a survey of 17,008 UK shoppers, who evaluated brands across 173 categories. This recognition is a testament to it Luggage’s dedication to craftsmanship, durability, and customer satisfaction. As a leader in the luggage industry, we strive to provide travellers with products that combine stylish design, innovative features, and exceptional value.

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"At it Luggage, we understand the importance of trust when it comes to travel. Our customers rely on us to provide durable, functional, and stylish luggage that stands up to their journeys..."

..."Winning the Most Trusted Luggage Brand award is a true honour, and we are grateful to our customers for their confidence in our brand.” - Molly Cowper, Marketing Manager at it Luggage

The Newsweek/BrandSpark Most Trusted Award is a powerful endorsement that reassures shoppers they are choosing a brand recognised for its quality and reliability. The distinctive purple "Most Trusted" seal serves as a symbol of consumer confidence, helping travellers make informed purchasing decisions.

About it Luggage

It Luggage has been a pioneer in the luggage design industry since 1985, Its Mission to create “Luggage that makes travel simple” whilst consistently upholding its core values of Design, Innovation, Quality, and Value. 

"We understand the needs and desires of modern travellers. We're thrilled to introduce products that reflect our passion for enhancing the journey," says Shelley Williams, CMO, it Luggage.


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