Maximal Colour

Introducing the Chroma collection from Marlborough Tiles 

February 2025

Eighteen tonal colours that are as practical as they are beautiful. 

FOR IMMEDIATE RELEASE

Featured: the kitchen island uses Tuscan Red tiles, and the kitchen backsplash uses Victorian Pink tiles from the Chroma collection.

We believe that everyone’s New Year resolution for 2025 should be to lean into richer colours. In fact, the inspiration for the Chroma collection’s name came from celebrating colour in all its glory! From warm terracottas to bold greens and serene blues, and versatile neutrals, the Chroma collection features eighteen stunning colours that can work harmoniously together or stand boldly on their own. 

“We are really fussy when it comes to creating colour,” says Jamie Robb, owner. “We make all our colours at our factory in England using techniques which have been handed down for generations. For me, it’s about creating a precise nuance of shade and depth of colour that you won’t find anywhere else. 


The result of this meticulous process is a collection that is both vibrant and versatile. Colours from the Chroma collection can be used on their own or mixed and matched to create adjacent or complementary schemes, as we have done in our Victorian Pink and Tuscan Red kitchen. 

Featured: the kitchen island uses Tuscan Red tiles, and the kitchen backsplash uses Victorian Pink tiles from the Chroma collection.

Another considered decision by our design team is the 11 x 11cm square format. The clean geometry offers endless versatility, suiting both minimalist and maximalist styles. As Jamie says, ‘Square tiles may seem plain when compared to their more decorative-shaped cousins, like arabesques or scallops, but their beauty lies in their simplicity. There is a stateliness and a confidence that square tiles possess which equates to boldness, especially when used over large surface areas.”



Pssst.... another thing to tactfully highlight is that the Chroma tiles are available at a particularly competitive price point compared to other square tiles in our collection, thanks to the production process of the tile body. Rest assured, we’ve lavished the same care on the glaze, with each tile carefully crafted in our Marlborough factory. This ensures the deep, rich colours we’re renowned for, all at an accessible price. Unsurprisingly, since their soft launch on our website late last year, Chroma is fast becoming one of our best-selling collections.

"For me, it’s about creating a precise nuance of shade

and depth of colour that you won’t find anywhere else."

— Jamie Robb, Owner of Marlborough Tiles

Featured: the kitchen backsplash uses Victorian Pink and the pantry uses Lichen from the Chroma collection.

Key Information

  • Chroma Collection
  • 11 x 11 cm
  • 18 colours
  • £1.73 per tile


Handcrafted in Marlborough

Every tile in the Chroma collection is handmade in our Marlborough factory. Our meticulous process begins with the biscuit, onto which we apply expertly mixed glazes in a palette of rich, nuanced shades. Using over 50 pigments and stains, we create colours with exceptional depth and character. Our unique glazing technique, the waterfall method, involves layering four different glazes to ensure superior coverage and vibrant hues. Tiles are then fired at 1008 degrees in a roller kiln to achieve lasting strength and flawless finishes.


Inspiring Spaces

Whether it’s a Tuscan Red kitchen island paired with a Victorian Pink backsplash, a Lichen pantry, a Cosy Green nook, a Cordovan boot room, or a bathroom adorned with Romany Green, the Chroma collection offers endless inspiration. Each colour is designed to stand alone or blend harmoniously, bringing your vision to life.


Designed for Everyday Living

Low maintenance and highly durable, the Chroma tiles are as practical as they are beautiful. Ideal for kitchens, bathrooms and high-traffic spaces, they bring effortless style and functionality to any home.

Featured: the cosy nook uses Cosy Green and the boot room uses Cordovan from the Chroma collection.

For high resolution, print ready versions of these images and many others from the shoot, including process images, please contact Isobel: isobel@marlboroughtiles.com

About Marlborough Tiles

At Marlborough Tiles, we transform humble objects into works of art. Think of wall and floor tiles and you’re likely to imagine functional rectangles in busy areas like bathrooms, kitchens and halls. But for us a tile is where science meets art. Each one represents the sum total of experimentation, learning, technique and passion passed down for generations.


We have been making high quality wall tiles by hand since the 1930s, exploring the visual potential of elegant hand painted designs and richly coloured glazes. Today, as Britain’s leading artisan tile producer, we’re still driven by a passion for pushing the boundaries of our craft.

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