Hopscotch
Earthborn Colour of the Year 2024

Eco-friendly paint company, Earthborn, is excited to announce its Colour of the Year as Hopscotch – a beautifully perfect neutral. 

Sophisticated and calming, Hopscotch is a warm, chalky off-white that is incredibly adaptable. Combining subtle yellow and grey undertones, it moves away from the bright, bold colours that dominated the interiors industry in 2023 and into an earthy colour palette that feels cosy and familiar.

Cathryn Saunders, Head of Creative at Earthborn:

With earthy, warm colours starting to dominate the interiors space,
chalky neutrals are an essential part of this palette.
Extremely versatile and delicate, Hopscotch is our Colour of the Year
as it works with all room orientations, serving as the perfect
subtle backdrop for brighter colours or working in harmony with
similar neutral tones for a softer aesthetic.
Whether used across walls, ceilings, woodwork or furniture,
this warm and calming shade forms the foundation of various design
styles,bringing longevity, timeless appeal and relaxation to all spaces.
Awarded the first UK licence of the EU Ecolabel for Indoor Paints and Varnishes, Earthborn has been at the forefront of meeting high environmental standards by selecting the right eco-conscious ingredients – from raw material extraction right through to production, distribution and disposal.

Press Contact
To request high-res images or further information, or to arrange an interview
please contact:

Alexandra Newell, Emma Wright or Danielle Jay at In The White Room:
alexandra@inthewhiteroom.com
emma@inthewhiteroom.com
danielle@inthewhiteroomcom


PRICING
Hopscotch is priced from £55 for 2.5l


earthbornpaints.co.uk