About

Simon James Home is a multiple award-winning British luxury home fragrance brand, founded by Simon Goodwin in 2024, offering hand-crafted products, made in small batches at our Kent studio. Born from a lifelong, passionate love of fragrance  (the way a single scent can instantly transport you, evoke a memory, or completely transform a room), Simon James Home exists to bring that same power into everyday living.

The brand's story began as a deeply personal one. While navigating a period of mental health challenges, Simon turned to candle making as a creative and therapeutic outlet. What started as a way to find calm and purpose quickly grew into something far greater: a passion-driven business built around fragrance, wellbeing, and craftsmanship. That founding spirit of resilience, creativity, and the healing power of scent remains at the heart of everything we make.

Today, Simon James Home is celebrated for its artisanal luxury candles and reed diffusers, each crafted using sustainable, vegan-friendly soy wax and paraben-free, cruelty-free fragrance oils. This is why the brand is now named Best Luxury Home Fragrance Brand UK 2026. Packaging is fully recyclable and plastic-free, and a tree is planted with every order. From nostalgic bakery-inspired blends, playful cocktail fragrances to elegant, designer-inspired scents, every product is designed to delight the senses and enhance the spaces we call home.

Elevating Spaces, One Scent at a Time.

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